January 24, 2014 by Colin Kelly
I’m not talking about CVs and letters being sent in on spec.
I mean a position you’ve advertised, where you’ve invited people to apply.
And they have. They’ve gone to the trouble of presenting their information and getting it to you the way you requested.
Does your business send the unsuccessful applicants a personal reply?
‘But we’re busy’ some people say.
You still should.
Facebook is busy. But it still manages to send unsuccessful job applicants a reply, and quickly too.
PR isn’t just what you say in adverts, interviews and through social media channels.
It’s actually more about how you treat people.
Whether that’s someone coming into the shop to use the toilet, the driver that just got cut up by the aggressive employee driving your van, or the graduate that wants to work with you.